YES or YES

TWICE

An effervescent synth-pop current carries a playfully assertive emotion, painting a picture of a love confession with no escape.

Song Information

Release Date November 5, 2018
Duration 03:57
Album YES or YES
Language KO
Popularity 71/100

Song Meaning

"YES or YES" by TWICE is a vibrant and assertive anthem about a proactive and confident love confession. The core meaning revolves around a speaker who, instead of passively waiting for a response, takes control of the situation by presenting their love interest with an ultimatum where either choice leads to a 'yes'. The song subverts the traditional trope of a timid confession by portraying a character who is bold, self-assured, and playfully demanding. Lyrically, it's about making a decision so simple for the other person that there is no room for refusal or hesitation. The message is one of empowerment and taking initiative in romance, celebrating a go-getter attitude where one is not afraid to unapologetically pursue what they want.

The song can be interpreted as a metaphor for irresistible charm and the certainty of mutual attraction. The speaker is so confident in their appeal and the connection they share that they see a positive outcome as the only logical conclusion. While some interpretations have pointed to the lyrics as potentially dismissive of consent due to the forceful nature of the 'choice', the overwhelming context and bright, cheerful delivery frame it as a playful and fantastical expression of romantic confidence rather than a serious demand. It represents a shift in TWICE's narrative persona, moving from earlier themes of questioning love ('What is Love?') to actively defining its terms.

Lyrics Analysis

The narrative begins with a bold and direct declaration, framing a romantic proposition not as a question but as a choice between two identical, positive outcomes. The speaker addresses their love interest directly, stating, "Hey boy. Look, I'm gonna make this simple for you. You got two choices. YES or YES?". This opening immediately establishes a tone of unwavering confidence and playful dominance. The speaker has already made up their mind and is now guiding their counterpart to the only conclusion they find acceptable.

As the song progresses, the speaker reflects on their own uncharacteristic assertiveness, wondering if they've ever been so "selfish" or wanted something so badly before. This newfound audacity surprises even themselves, but they embrace it, having crafted a "daring scenario" that they deem perfect and satisfying. They are unconcerned with others' opinions, focusing solely on receiving the desired answer. The core message is a rejection of ambiguity and refusal. The speaker offers a choice but makes it clear that "no" is not an option. Phrases like "I respect your choice, but reject your rejection" and "There’s no letters N and O, I’ll erase them from today" reinforce this playful ultimatum.

The lyrical story builds on this theme of friendly coercion. The speaker presents their love as an inevitable event, a destiny that the love interest cannot avoid. They explain that no matter which option is chosen, the outcome is the same: a relationship with the speaker. This isn't portrayed as a malicious trap, but rather as an enthusiastic and unstoppable confession of affection. The speaker's heart is described as burning with curiosity and desire. The confidence is so absolute that they assure the listener they will have no regrets. The central hook is a constant, cheerful demand to simply pick one of the two identical options, making the entire song a game where the speaker has already guaranteed their own victory in the pursuit of love.

History of Creation

"YES or YES" was released on November 5, 2018, as the lead single from TWICE's sixth extended play of the same name. The lyrics were penned by Sim Eun-jee, who had previously co-written for their song "Knock Knock". The composition was handled by David Amber and Andy Love, with David Amber also having a prior credit on TWICE's hit "Heart Shaker". The creation of the song continued to build on TWICE's established bright and energetic sound while pushing a more confident and assertive lyrical theme.

The comeback was promoted extensively. In early October 2018, JYP Entertainment began teasing the release with cryptic advertisements on subway billboards that read, "Do you like Twice? YES or YES". This was followed by a series of teaser images and videos that introduced the song's concept. The music video revealed a darker, more mystical theme than previous comebacks, with the members portraying witches at a mysterious carnival. The song and EP were a significant commercial success, achieving a "certified all-kill" by topping all major realtime charts in South Korea shortly after release and topping the Gaon Album Chart.

Symbolism and Metaphors

The primary metaphor in "YES or YES" is the titular choice itself. It symbolizes a form of assertive and inescapable affection, where the speaker is so confident in the romantic outcome that any alternative to 'yes' is rendered nonexistent. This isn't just a question, but a playful trap that guarantees the desired result, symbolizing ultimate confidence and control in a romantic pursuit.

The music video adds significant symbolic layers to the song's theme:

  • The Carnival/TWICE Square: The setting of a mysterious, slightly spooky carnival in the middle of a dark forest suggests a magical, otherworldly space where normal rules don't apply. It's a world controlled by TWICE, where visitors (the object of their affection) are lured in and must play by their games.
  • Witch Concept: The members are portrayed as witches, each with a specific power (e.g., fortune-telling, telekinesis, controlling destiny via driving). This witch persona symbolizes female power and the ability to enchant or bewitch a love interest, making their confession supernaturally persuasive. They are not asking for a decision but are casting a spell of love from which there is no escape.
  • Fortune-Telling Props: The use of crystal balls, tarot cards, and roulette wheels symbolizes fate and destiny. However, TWICE are the ones controlling these props, suggesting that they are not merely predicting the future but actively shaping it to their will. The love interest's fate is to be with them, and all signs point to 'yes'.

Emotional Background

The predominant emotional tone of "YES or YES" is one of exuberant joy and playful confidence. The song creates an atmosphere of unstoppable, cheerful assertiveness. This is achieved through a combination of its bright, upbeat melody, fast tempo, and powerful vocal delivery from the members of TWICE. The lyrics, which depict a go-getter attitude in love, contribute to a feeling of empowerment and fun. There are no moments of doubt or melancholy; the entire song exists in a state of positive certainty. The vocal performance is filled with energy and a slight 'taunting' playfulness, enhancing the image of a confident person who knows they will get what they want. The grand, layered production with its brassy synths and driving beat evokes a sense of celebration and triumph, as if victory in this game of love is already assured.

Cultural Influence

"YES or YES" had a significant cultural and commercial impact upon its release. The song debuted at the top of the Gaon Digital Chart in South Korea and also performed well internationally, peaking at number 5 on Billboard's World Digital Song Sales chart. The music video was a massive success, achieving 31.4 million YouTube views in its first 24 hours, which at the time was the seventh-biggest 24-hour debut in the platform's history. It also became the fastest K-pop girl group music video to reach 10 million views.

The song earned TWICE four music show wins and received a Digital Bonsang at the Golden Disc Awards. For many critics and fans, "YES or YES" marked a pivotal moment in TWICE's career, showcasing a more mature and confident concept compared to their earlier cute and bubbly image. This era is often seen as the beginning of a transition towards the more sophisticated themes seen in later releases like "Fancy" and "Feel Special". While the song did spark some minor online debate about its lyrical themes, its legacy is overwhelmingly that of a major hit that solidified TWICE's status as one of K-pop's leading girl groups and demonstrated their ability to evolve their sound and concept successfully.

Rhyme and Rhythm

"YES or YES" is characterized by a fast and energetic rhythm, with a tempo of approximately 138 BPM (beats per minute). The song is set in a standard 4/4 time signature, which is typical for dance-pop tracks and provides a consistent, danceable pulse. The rhythmic structure is built to generate excitement, with a driving drum machine beat and syncopated synth lines. The verses have a steady pace, while the pre-chorus often features a slight rhythmic slowdown or change in percussion, creating a build-up of tension that is released in the full-energy chorus.

The rhyme scheme, typical for K-pop, is functional and serves to enhance the song's catchy nature, often using simple end rhymes within its Korean lyrics to create memorable couplets. The rhythm of the lyrical delivery is crucial; it's rapid and percussive, especially in the chorus and post-chorus sections, mirroring the song's high energy. The interplay between the punchy vocal rhythm and the steady electronic beat is a key element of the song's appeal, making it feel both structured and spontaneously joyful.

Stylistic Techniques

Musically, "YES or YES" is a dynamic "color pop" track with a foundation in synth-pop. It incorporates a variety of influences, including elements of Motown, reggae, and anthemic arena pop, creating a rich and energetic soundscape. The song features a bright, brassy synth hook that is highly memorable. Its structure includes shifts in tempo and rhythm, particularly leading into the pre-chorus, which builds anticipation for the explosive chorus. The vocal delivery is powerful and cheerful, conveying the confident and playful tone of the lyrics. The arrangement is layered with various electronic textures and a driving beat, making it highly danceable.

Lyrically, the most prominent stylistic technique is the use of a rhetorical question as the central hook. The question "YES or YES?" is not a genuine inquiry but an imperative disguised as a choice. This creates a sense of playful irony. The song also employs repetition of the word "yes" and phrases like "choose only one" to hammer home its central theme. Mina's English intro, "Hey boy. Look, I'm gonna make this simple for you," immediately sets a direct and assertive narrative voice, which is a key stylistic choice for the track.

Emotions

joy excitement love triumph

Frequently Asked Questions

What is the main theme of TWICE's song 'YES or YES'?

The main theme of 'YES or YES' is a confident and proactive love confession. It's about a person who gives their love interest an ultimatum where the only possible answer is 'yes,' symbolizing empowerment and taking initiative in romance.

Who wrote and composed 'YES or YES' by TWICE?

The lyrics for 'YES or YES' were written by Sim Eun-jee. The music was composed by David Amber and Andy Love. Both Sim Eun-jee and David Amber had previously worked with TWICE on other successful tracks like 'Knock Knock' and 'Heart Shaker'.

When was 'YES or YES' released?

'YES or YES' was released on November 5, 2018, as the title track of TWICE's sixth EP of the same name.

What is the concept of the 'YES or YES' music video?

The music video features a mystical witch concept where the members of TWICE run a spooky carnival. They use their magical powers and fortune-telling games to lure in a love interest, symbolizing that falling for them is an inescapable, destined event.

Did the song 'YES or YES' win any awards?

Yes, 'YES or YES' was very successful. It won four music show trophies in South Korea and received a Digital Bonsang award at the 33rd Golden Disc Awards.

Why were the lyrics of 'YES or YES' considered controversial by some?

Some listeners raised concerns that the lyrics, which reject the answer 'no' and present a forced choice, could be interpreted as disregarding consent. However, this was a minority view, as the song's overall bright and playful tone frames it as a fantasy of irresistible charm, not a literal demand.

What is the tempo of 'YES or YES'?

The tempo of 'YES or YES' is approximately 138 beats per minute (BPM). Its fast tempo contributes to the song's high-energy and danceable feel.

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