VERY NICE

"SEVENTEEN - VERY NICE" captures the explosive and heart-fluttering emotions of a young man experiencing the thrill of a first date. The lyrics paint a vivid picture of the entire process, from the excited anticipation of waking up in the morning to the blissful moments spent with a crush. The song's central theme is the overwhelming joy and excitement that comes with new love. This is conveyed through descriptions of physical sensations like a racing heart and a 'tingling' feeling throughout the body.

The recurring exclamation "아주 NICE!" (Aju Nice!) serves as the emotional core of the song, representing the peak of this joyous feeling—a moment so perfect it makes the heart feel like it's going to explode. This is visually represented in the music video by the members' hearts literally bursting with confetti. Beyond the surface-level story of a date, the song delves into the delicate balance between the innocence of young love and the burgeoning feelings of attraction and desire, a common theme in adolescence. It reflects a stage of life filled with youthful exuberance, nervousness, and the hopeful dream of a relationship that lasts forever.

The song narrates the exhilarating experience of a young man preparing for and going on a date. It begins with him waking up unusually early and full of energy, a stark contrast to his usual need for a morning alarm. This newfound vigor is fueled by the anticipation of his date, so much so that he even had pleasant dreams the night before. As he gets ready, putting on new shoes and stepping out the door, the world around him seems to reflect his joyful state. The weather is beautiful, reminding him of the person he is about to meet, and the path to her seems like a road paved with flowers.

As he gets closer to the meeting, his excitement and nervousness intensify. He imagines what it would be like to finally understand her feelings, a thought that sends a tingling, heart-pounding sensation through his entire body. This overwhelming feeling is encapsulated in the explosive chorus, “Aju Nice!” (Very Nice!), which serves as a powerful expression of his sheer happiness and excitement. The lyrics delve into his internal monologue, filled with questions and insecurities typical of a first romance. He wonders if he will seem nervous, if he should join a gym to become a “cool guy,” and if she will occupy his thoughts even in his dreams. He concludes that she is the answer to all his questions and the solution to his uncertainties.

The narrative continues as he contemplates the future of their relationship. He hopes their connection can be everlasting, like a circle with no end, challenging the common saying that first loves don’t last. He expresses a sincere desire to cherish their bond and not let familiarity breed contempt. The date itself is portrayed as a massive success. As he walks her home, the path feels too short, and he eagerly looks forward to their next meeting. The song ends on a high note, reiterating the day's overwhelming success and his immense happiness, with the final, triumphant shouts of “Aju Nice!” solidifying the joyful and explosive culmination of a perfect day spent with someone special.

"VERY NICE" (아주 NICE) was released on July 4, 2016, as the lead single for the repackaged version of SEVENTEEN's first studio album, Love & Letter. The creation of the song was a collaborative effort involving group members and their long-time producer, Bumzu. The track was composed by member Woozi and Bumzu, with lyrics written by Woozi, S.Coups, Vernon, and Bumzu. According to Bumzu, the song's development was an intense process, involving a 48-hour session where he worked almost exclusively with Woozi.

An interesting anecdote about the song's creation is the origin of its iconic catchphrase. While the team knew they wanted to include the word "nice," it was leader S.Coups who suggested the specific phrase "VERY NICE". Bumzu later revealed a surprising inspiration for this idea: the exclamation "Nice shot!" used in golf. Though he didn't play golf at the time, the celebratory and positive connotation of the phrase fit the song's energetic and triumphant mood perfectly. The song was decided on as the title track from its guide version, indicating the immediate confidence the team had in its potential.

The most prominent metaphor in "VERY NICE" is the idea of the heart literally exploding from happiness. This is visualized in the music video where the members' hearts burst into confetti whenever they encounter their love interest. This hyperbolic imagery effectively conveys the overwhelming, almost unbearable, sense of joy and excitement that accompanies a new crush. It symbolizes a feeling so intense it cannot be contained within the body. The white color of the confetti could also be interpreted as a symbol of the purity and innocence associated with this first love experience.

The lyrics also use the metaphor of a "flowery path" (꽃길) to describe the journey to meet the girl, symbolizing that the anticipation and the destination are beautiful and pleasant. This common Korean expression represents a future filled with happiness and good things. Furthermore, the song plays with the dual meaning of physical sensations like feeling "itchy or tingly," which can represent both the innocent nervousness of love and the more primal feelings of lust, adding a layer of adolescent complexity to the narrative.

The predominant emotional atmosphere of "VERY NICE" is one of explosive joy and exhilarating excitement. From the very first beat, the song establishes a high-energy, celebratory mood that captures the feeling of a heart about to burst with happiness. This is achieved through a combination of a fast tempo, a bright and brassy instrumental, and powerful, enthusiastic vocal performances. The lyrics directly mirror this emotion, describing the physical symptoms of a crush—a racing heart, feeling tingly, and being unable to contain one's excitement.

While the overarching emotion is positive, the song also touches on the nervousness and slight anxiety that come with a first date, as seen in the questioning rap verses. However, these moments of uncertainty are quickly swept away by the overwhelming tide of happiness in the chorus. The song's structure, with its dynamic shifts from high-energy bursts to momentary calm, mimics the emotional rollercoaster of being in love—the quiet, heart-fluttering moments followed by explosive feelings of pure bliss. Ultimately, the song is a pure distillation of youthful, unadulterated euphoria.

"VERY NICE" is widely regarded as one of SEVENTEEN's signature and most iconic songs, despite not winning any music show awards upon its release. It has had a significant and lasting cultural impact, solidifying the group's reputation as leaders of the "sweet, bubbly, boy-group concept" and masters of performance. The song remains a fan favorite and frequently re-enters South Korean music charts during the release of new SEVENTEEN music.

The song is particularly famous for its role in SEVENTEEN's concerts. The "never-ending Aju Nice" encore, where the group performs the song on repeat multiple times (sometimes up to 15), has become a legendary part of their live shows and a highlight for fans. This tradition has given the song a unique legacy within K-pop fan culture.

"VERY NICE" has been covered by numerous other K-pop idols and groups, including NMIXX, Golden Child, and MAMAMOO, and was featured on the popular competition show Boys Planet, demonstrating its recognized status as a K-pop classic. It has been ranked on several "best of K-pop" lists by major publications like Rolling Stone (at #68), Billboard (#15 of the 2010s), and Melon (#80 of all time), cementing its place in K-pop history.

"VERY NICE" is defined by its relentlessly upbeat and driving rhythm. The song has a fast tempo of 122 beats per minute (BPM) and is set in a 4/4 time signature, which is standard for dance music and provides a strong, consistent pulse. The rhythmic structure is complex and highly varied, contributing significantly to the song's dynamic and exciting feel. The verses have a funky, syncopated rhythm that encourages movement, while the pre-chorus builds tension with a driving beat that culminates in the explosive, high-energy chorus.

A key rhythmic feature is the dramatic contrast between the frantic energy of the chorus and the sudden slowdowns, such as Woozi's ballad-like bridge section. This stop-and-start dynamic creates a thrilling, rollercoaster-like experience for the listener. The lyrical rhythm often follows the musical rhythm closely, with rapid-fire delivery in the verses and rap sections, and more elongated, powerful vocal lines in the chorus. The rhyme scheme is not strictly formal but relies on a mix of perfect and near rhymes common in K-pop to maintain flow and catchiness, with the primary focus being on the rhythmic and phonetic impact of the words.

Musically, "VERY NICE" is a high-octane, funk-inspired dance-pop track characterized by its maximalist production. It employs a vibrant and dynamic arrangement featuring jazzy brass instruments, funky strings, and energetic synths, creating a soundscape often described as "circus-like" or carnivalesque. The song is known for its dramatic shifts in tempo and dynamics, moving from fast-paced, explosive choruses to slower, more melodic breakdowns, which keeps the listener engaged. This structure, which can feel like multiple songs mashed into one, enhances its chaotic and exuberant energy.

Vocal delivery ranges from powerful, high-pitched belts, notably from members DK and Seungkwan, to smooth melodic verses and rhythmic rap sections. The arrangement for thirteen members is complex, yet it feels cohesive and allows different members to shine. Lyrically, the song uses a direct, narrative style that tells the story of a date. The choreography is a key stylistic element, featuring intricate, fast-paced, and powerful movements, including memorable hip-thrusts and sharp, synchronized formations that are inspired by Michael Jackson. The use of suspenders in their styling is not just a visual choice but is also integrated into the choreography itself.

What is the song 'SEVENTEEN - VERY NICE' about?

The song is about the overwhelming excitement and joy of going on a date with someone you like. It describes the feeling of your heart pounding so hard it feels like it could explode, all encapsulated by the triumphant exclamation, 'Aju Nice!' (Very Nice!).

Who wrote and produced 'VERY NICE' by SEVENTEEN?

The song was co-composed by SEVENTEEN member Woozi and producer Bumzu. The lyrics were written by Woozi, Bumzu, and fellow members S.Coups and Vernon, highlighting the group's reputation as 'self-producing' idols.

When was 'VERY NICE' released?

'VERY NICE' was released on July 4, 2016. It served as the title track for the repackaged version of their first full-length album, 'Love & Letter'.

What does 'Aju Nice' mean?

'Aju' (아주) is a Korean word meaning 'very'. So, 'Aju Nice' is a simple, energetic combination of Korean and English that translates directly to 'Very Nice!'. It's used in the song as an explosive expression of pure happiness and excitement.

Why is 'VERY NICE' so famous at SEVENTEEN's concerts?

The song is famous for the 'never-ending Aju Nice' encore. At the end of their concerts, SEVENTEEN performs the song repeatedly, sometimes for over 10 minutes, creating an iconic, high-energy finale that has become a beloved tradition for their fans, CARATs.

What is the meaning behind the 'exploding hearts' in the 'VERY NICE' music video?

The exploding hearts, which burst into confetti, are a visual metaphor for the overwhelming feeling of joy and excitement the members experience when they see their crush. It symbolizes a feeling so intense and happy that it can't be contained.

What was the inspiration for the phrase 'VERY NICE' in the song?

According to producer Bumzu, the idea for the phrase, suggested by S.Coups, was unexpectedly inspired by the exclamation 'Nice shot!' that is used in golf. It was meant to capture a similar feeling of celebration and success.